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StrATEGIES THROUGH INNOVATIVE THINKING

STRATEGIC & OPERATIONAL ADVISORY SERVICE FIRM
Dedicated to partnering with visionary entrepreneurs, growth-stage ventures, and high-profile individuals. With over 40 years of expertise, our firm drives value creation across multiple high-impact sectors including retail, consumer products, sports & entertainment, media, and technology. From inception to whatever the goal, we serve as trusted, hands-on partners guiding clients through every phase of their business journey.
SERVICES

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BUILDING SUCCESSFUL SERVICES, PRODUCTS, BRANDS AND EXPERIENCES
Consults with companies from the beginning, adding value and offering guidance through all stages of growth including initial company formation, funding, launch phase, growth strategy development as well as later needs such as expansion, revamping, public market or M&A positioning, etc.
Additionally, we work with pro athletes and tv personalities on on their off-the-field/air business interests.
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WE BRING STRATEGY TO LIFE

$70M+

Venture funding raised for ventures

10+

Publicly held companies

15

Sectors

40

Years of expertise in early & growth stage businesses

SELECTED HIGHLIGHT VENTURES (current & past)

  • DEALER INFORMATION SOLUTIONS, INC. Investor | Product Strategy | Partnerrships Analyzes dealership performance by make, model, and trim, including sales, costs, days to turn, and gross profit. Offers customizable reports on ROI, inventory aging, and more. Co-developed "U-TOPS" for Chrysler (Used Vehicle Total Order Planning System). Powerful inventory management tool used by thousands of dealers nationwide. It analyzes dealership performance by make, model, and trim—tracking sales, costs, days to turn, and gross profit. Customizable reports offer insights into ROI, inventory aging, and more. U-TOPS has helped boost used-vehicle gross profit by 17%, cut over-aged inventory by 20%, and reduced inventory age by 14 days, leading to a 20% increase in annual turn rates. The firm also partnered with GMMDA (General Motors Minority Dealers Association) to develop a separate inventory management solution, tailored to support GM dealerships.
  • LENNY DYKSTRAS CAR WASH & WAX KIT Creator | Venture Management | Former MLB Star & Car Wash Chain Owner The Lenny Dykstra "Grand Slam" Car Wash & Wax Kit was inspired by the success of the Lenny Dykstra Car Wash chain in Southern California. The kit was marketed and sold through QVC, Pep Boys stores, and other automotive retail outlets. One highly reputable industry expert praises the car wax and wash as a high-quality product—delivering a long-lasting shine and protective finish, all enhanced by a rich cherry scent that leaves vehicles looking and smelling showroom-fresh. The firm also co-managed several of Dykstra's other off-the-field business ventures.
  • MIKE MISSANELLI (longtime Philadelphia sports talk host) Creator & Producer - The Every Day Cook "The Every Day Cook" aired weekly for one season on Cameo Live! in front of an interactive virtual audience. Inspired by Mike’s childhood, the show highlighted his deep passion for food and cooking. Each episode took viewers on a journey through the history, preparation, and stages of creating a featured dish. Alongside the culinary content, Mike shared personal stories about his favorite food experiences, with a dash of sports talk sprinkled in.
    Blending entertainment, education, and audience interaction, the show offered a unique viewing experience. Unfortunately, it came to an end following Cameo's decision to discontinue its Cameo Live platform.
    The same team also managed MikeMiss.com, the official website for Mike Missanelli’s media and digital content.
  • CARSARRIVE NETWORK, INC. Inception Advisor Provider of automated vehicle-shipping services intended to offer digital vehicle movement analysis. Company's automated vehicle-shipping services through an internet platform allows shippers and carriers to come together online to review price quotes, schedule delivery times, scan available loads and review available transport listings, enabling vehicle exporters and the automobile industry to ensure load optimization, track the movement of the vehicles and build an extensive independent carrier network. CarsArrive is North America's largest automated vehicle transport provider, delivering over 3 million vehicles annually. The company operates a vast network of more than 30,000 transportation service providers, including 4,500+ registered carriers with access to over 30,000 trucks, ensuring reliable and efficient vehicle logistics across the continent Acquired by OPENLANE, Inc. ("OPNN")
  • PETCONCIERGE.COM INC. Founder | Investor Next-generation, digital-first marketplace redefining pet care through personalized services, lifestyle integration, and on-demand convenience. Designed for the modern pet parent, the platform offers an end-to-end solution that spans the full lifecycle of pet ownership. Making pet care more knowledgeable, accessible and affordable. "Customizing Pet Care Throughout The Pet Lifecycle"
  • BACKSTOPDAILY.COM Co-Founder | PartnershipsOnline, tournament-style daily fantasy sports platform offering both cash and non-cash games tailored for social, promotional, and charitable events. The platform featured a user-friendly interface and innovative game formats, leveraging advanced analytics, robust engineering, and insights from professional athletes to deliver next-level, real-time baseball statistics. Formed strategic partnerships with former MLB player and Philadelphia legend Darren Daulton, as well as Harrah’s Entertainment. The pilot program, branded "Fantasy Sports Central," to be launched at Harrah’s properties in Chester, PA and Atlantic City, NJ.
  • THE YANKLES MOVIE Lead - DVD Deal 2009 film about a fictitious college-level baseball team composed of students from an Orthodox Yeshiva. Filmed in Utah with a predominantly Mormon cast, the movie was showcased at several film festivals where it won multiple awards. Although it never saw a theatrical release, Magnolia Home Entertainment acquired the rights and released it on DVD in 2012.
  • SHOPPING DELIVERY SERVICE OF AMERICA Founder | Investor Early online grocery delivery service in the early 1990s that partnered with local stores to deliver goods directly to customers’ doorsteps. Secured a pilot program with Pathmark Stores to launch one of the industry’s first grocery shopping and delivery services. Expanded through strategic pilot programs with complementary retailers such as The Coffee Beanery, Blockbuster, Wendy’s, Cinnabon, MailBoxes Etc., Kmart, and Toys "R" Us, as well as a service agreement with Christiana Mall, Delaware’s largest shopping center. SDS also provided corporate catering services to clients including DuPont, Conrail, and several Delaware state government agencies.
  • EASEWELL (UNDER DEVELOPMENT) Compassionate Simplicity for Life’s Hardest Moments Digital platform designed to ease the burden of funeral planning. By simplifying choices, coordinating logistics, and offering transparent pricing, we help families navigate one of life’s most difficult times with clarity, compassion, and control. Whether planning ahead or managing arrangements after a loss, Easewell makes the process more efficient, affordable, and less overwhelming.
  • ITRACKR SYSTEMS, INC. Early Investor | Strategy | Vertical development Engages in the development, marketing, and commercialization of an online product and inventory search application for retailers and consumers. Operates itrackr.com, a social networking platform that enables users to locate products and services available in brick-and-mortar stores within their local communities, based on real-time inventory data and geographic location.
  • PETPAYFLEX (UNDER DEVELOPMENT)PetPayFlex is an innovative lending and payment platform designed to make pet-related expenses more accessible and affordable for pet owners. Positioned as a regulatory-friendly “Buy Now, Pay Later” (BNPL) solution, PetPayFlex helps families manage the costs of pet care—without financial strain.
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TrendSetters Advisory Services2255 Glades Road, Suite 324ABoca Raton, Florida 33487 E-Mail Philadelphia, PA (office)
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